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Unlocking Market Potential

Sell Your Brand To Architects and Interior Design Professionals
Programa
Programa
Updated: 03 July 2024
Know your numbers. Instant insights into monthly leads, total leads, and lead value—all in one place.
Know your numbers. Instant insights into monthly leads, total leads, and lead value—all in one place.

Wish there was a way to grow sales and better connect with clients?

90% of Architects and Interior Designers research products online before specifying. Programa For Brands will help showcase your products in front of the right decision-maker, at the right time.

With your products and details accessible at the right time, you can develop relationships with your clients and spend less time managing admin and chasing.

Your day-to-day will not get lost in admin, this will mean more leads and more time to build lasting relationships.

One platform, all conversations. Seamlessly engage with designers directly within Programa.
One platform, all conversations. Seamlessly engage with designers directly within Programa.

Why Does This Matter To Me As A Brand / Supplier?

In a sector as nuanced as architecture and interior design, the conventional sales funnel often falls short. Programa’s approach streamlines this intricate landscape. With $850 million in total product value specified and a vibrant community of 90k active architects and interior designers, we focus on quality over quantity.

Programa has rapidly expanded to a global user base, overseeing more than 25,000 active projects. The outcome? A curated ecosystem where your brand’s exceptional design aligns seamlessly with market demand.

 

What Does That Translate To?

No more advertising with intangible results

  • $2.2b in total product value have been added to Programa Schedules.

Hitting a peak and struggling to grow a reputation among decision-makers?

  • 20+ sessions per average active A&D pro every day.

Form a strategic partnership with influential tastemakers

  • 41k+ leads per month, growing by 3% each month for all suppliers.

Effectively penetrate new markets and increase your market share

  • 1.2M products have been specified by designers on Programa.
Stay in the loop. Real-time notifications every time your product is specified, right in Programa.
Stay in the loop. Real-time notifications every time your product is specified, right in Programa.

How Does the Trade Portal Work?

Why sign up to the Programa Trade Portal?

Eliminate guesswork and enhance your sales funnel reach through Programa’s Trade Portal. Functioning as an intermediary, it introduces your brand to high-intent design studios ensuring a streamlined transaction process.

How Will It Solve My Problems?

  • Transparency: Understand where every lead is in the sales funnel.
  • Client Growth: Target high-intent leads and convert them to loyal clients.
  • Brand Visibility: Get your products in front of the right audience, and reduce your marketing investment and effort.
Inside the Curatorial House: Tyler Aspen Edmonds brings vision to life with handpicked pieces, all specified in Programa.
Inside the Curatorial House: Tyler Aspen Edmonds brings vision to life with handpicked pieces, all specified in Programa.

What does the Trade Portal Offer?

  • Streamline operations, effectively cutting costs.
  • List your products, manage your sales funnels, and receive real-time notifications on quotes, enquiries, and purchase orders, all in one unified platform. No need for a complicated multi-tool setup.
  • With 28% of products entered into a designer’s schedule getting ordered in just an average of two weeks, your sales pipeline is much more transparent.

What will it be like day to day?

  • Real-time updates: No more slogging through emails to gauge client interest.
  • E-commerce Integration: Seamlessly sync your Shopify or WooCommerce products.
  • Client Management: Centralised data on quotes, purchase orders, and enquiries.
Access to the professionals in the Industry: 41,000+ leads are being generated for brands on the Trade Portal each month.
Access to the professionals in the Industry: 41,000+ leads are being generated for brands on the Trade Portal each month.

The Trade Portal Advantage

Be a part of our industry leaders, who are helping to transform the way we work in the design industry.

Apply To Join The Trade Portal

Register Your Brand Today

EditorialInteriors
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Table of contents
  1. The impracticalities of using generic software
  2. Enter Programa.
  3. Remove unnecessary stress and double handling with Programa:
    1. What is the ‘Hidden’ Status?
    2. Use Case: Building a Custom Product
    3. Simplifying Financials with Hidden Status
    4. Reusing and Grouping Components
    5. Take Full Control of Client Access with Ease
    6. View and Manage Access
    7. Client Overview & Quick Access Controls
    8. File-Specific Filtering
    9. Benefits of the Update
  4. Recognising the Impact of Mood Boards in Design
  5. Elevate Your Mood Board Creation and Collaboration
  6. Leveraging Programa’s Pinboards Throughout the Project
  7. The Trade Portal places your brand front and center before A&D professionals
  8. Your name in lights alongside some of the biggest in the industry
  9. Your dream clientele, actively procuring
  10. Working directly with Architects and Interior Designers
  11. Programa’s Trade Portal and high quality leads
  12. The Importance of Project Management in Interior Design
  13. Tips for Becoming a Better Interior Designer
  14. Real-World Examples of Successful Project Management in Interior Design
  15. The Complexities of Residential Interior Design
  16. Client Connectivity: Crafting Relationships and Spaces
  17. Project Prowess: Managing the Symphony of Tasks
  18. Materials Mastery: Sourcing, Selection, and Inventory
    1. Pinboards: Your Creative Oasis
    2. Financial Finesse: The Art of Business Management
    3. Embark on Your Programa Journey Today
    4. 12 July 2024
    5. 09 July 2024
    6. 05 July 2024
    7. 04 July 2024
    8. 02 July 2024
    9. 01 July 2024
    10. Challenges Faced by Designers in Procurement
    11. How designers can use Procurement Hub
    12. Built by and for designers
    13. Streamlining Complexities and Enhancing Collaboration
    14. Managing Multiple Projects with Conflicting Deadlines and Resourcing Needs
    15. Communicating with Clients, Contractors, and Suppliers
    16. Sourcing Materials and Products
    17. Resolving Conflicts and Addressing Challenges
    18. Streamlining Project Management with Programa’s Studio WIP: A Cross-Project Management Solution
    19. Enhancing Communication and Collaboration with Programa’s Client Dashboard
    20. Leveraging Programa’s Cloud-Based Specifications for Efficient Material and Product Sourcing
    21. Take Control of Your Studio Today
    22. Our new release puts the Pro, in Programa.
    23. For Designers
    24. For Brands
    25. What’s Next?
    26. Wish there was a way to grow sales and better connect with clients?
    27. Why Does This Matter To Me As A Brand / Supplier?
    28. What Does That Translate To?
  19. How Does the Trade Portal Work?
  20. <strong>How Will It Solve My Problems?</strong>
    1. What does the Trade Portal Offer?
    2. What will it be like day to day?
    3. The Trade Portal Advantage
  • Editorial
  • Interiors
Reading: Unlocking Market Potential, Sell Your Brand To Architects and Interior Design Professionals
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Try Programa for free with a 7 day trial

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In the competitive landscape of architecture and interior design, traditional sales strategies often fail to make an impact. This is where Programa steps in, revolutionizing the way brands connect with industry professionals. As of March 2024, Programa's innovative approach has changed the game for suppliers and brands looking to penetrate the market more effectively.