BlogProduct News / Supplier/ Brand Product

Unlocking Market Potential

Sell Your Brand To Architects and Interior Design Professionals
Programa
Updated: 03 July 2024
Know your numbers. Instant insights into monthly leads, total leads, and lead value—all in one place.
Know your numbers. Instant insights into monthly leads, total leads, and lead value—all in one place.

Wish there was a way to grow sales and better connect with clients?

90% of Architects and Interior Designers research products online before specifying. Programa For Brands will help showcase your products in front of the right decision-maker, at the right time.

With your products and details accessible at the right time, you can develop relationships with your clients and spend less time managing admin and chasing.

Your day-to-day will not get lost in admin, this will mean more leads and more time to build lasting relationships.

One platform, all conversations. Seamlessly engage with designers directly within Programa.
One platform, all conversations. Seamlessly engage with designers directly within Programa.

Why Does This Matter To Me As A Brand / Supplier?

In a sector as nuanced as architecture and interior design, the conventional sales funnel often falls short. Programa’s approach streamlines this intricate landscape. With $850 million in total product value specified and a vibrant community of 90k active architects and interior designers, we focus on quality over quantity.

Programa has rapidly expanded to a global user base, overseeing more than 25,000 active projects. The outcome? A curated ecosystem where your brand’s exceptional design aligns seamlessly with market demand.

 

What Does That Translate To?

No more advertising with intangible results

  • $2.2b in total product value have been added to Programa Schedules.

Hitting a peak and struggling to grow a reputation among decision-makers?

  • 20+ sessions per average active A&D pro every day.

Form a strategic partnership with influential tastemakers

  • 41k+ leads per month, growing by 3% each month for all suppliers.

Effectively penetrate new markets and increase your market share

  • 1.2M products have been specified by designers on Programa.
Stay in the loop. Real-time notifications every time your product is specified, right in Programa.
Stay in the loop. Real-time notifications every time your product is specified, right in Programa.

How Does the Trade Portal Work?

Why sign up to the Programa Trade Portal?

Eliminate guesswork and enhance your sales funnel reach through Programa’s Trade Portal. Functioning as an intermediary, it introduces your brand to high-intent design studios ensuring a streamlined transaction process.

How Will It Solve My Problems?

  • Transparency: Understand where every lead is in the sales funnel.
  • Client Growth: Target high-intent leads and convert them to loyal clients.
  • Brand Visibility: Get your products in front of the right audience, and reduce your marketing investment and effort.
Inside the Curatorial House: Tyler Aspen Edmonds brings vision to life with handpicked pieces, all specified in Programa.
Inside the Curatorial House: Tyler Aspen Edmonds brings vision to life with handpicked pieces, all specified in Programa.

What does the Trade Portal Offer?

  • Streamline operations, effectively cutting costs.
  • List your products, manage your sales funnels, and receive real-time notifications on quotes, enquiries, and purchase orders, all in one unified platform. No need for a complicated multi-tool setup.
  • With 28% of products entered into a designer’s schedule getting ordered in just an average of two weeks, your sales pipeline is much more transparent.

What will it be like day to day?

  • Real-time updates: No more slogging through emails to gauge client interest.
  • E-commerce Integration: Seamlessly sync your Shopify or WooCommerce products.
  • Client Management: Centralised data on quotes, purchase orders, and enquiries.
Access to the professionals in the Industry: 41,000+ leads are being generated for brands on the Trade Portal each month.
Access to the professionals in the Industry: 41,000+ leads are being generated for brands on the Trade Portal each month.

The Trade Portal Advantage

Be a part of our industry leaders, who are helping to transform the way we work in the design industry.

Apply To Join The Trade Portal

Register Your Brand Today

EditorialInteriors
Share
If you’re interested in being featured on Made with Programa, you can get in contact with our Editorial Department
Table of contents
  1. What’s New at Programa?
  2. Looking Ahead: Upcoming Features
  3. Pricing Update: Supporting Continuous Improvement
  4. Thank You for Being Part of the Programa Community
  5. How It Works
  6. Viewing Your Schedule
  7. Approving Products
  8. The Benefits of the Client Dashboard
  9. 30 September 2024
  10. 25 September 2024
  11. 20 September 2024
  12. 19 September 2024
  13. 17 September 2024
  14. Traditional Quality with Modern Efficiency
  15. Collaboration: Orchestrating a Seamless Symphony
  16. Precision is crucial: Mitigating Errors
  17. All-encompassing Project Management
  18. A Library at Your Fingertips
  19. Conclusion: The Renaissance of Design
  20. Task Management: Keeping Every Detail in Check
  21. Phases: Breaking Down Your Projects
  22. Combining Studio & Task Management for Optimal Workflow
  23. Getting Started: Setting Up Your Tasks & Phases
  24. Bringing it all together.
  25. Seamless Integration with Product Library
  26. Tailored PDF Exports
  27. Intuitive Schedule Navigation
  28. Recognising the Impact of Mood Boards in Design
  29. Elevate Your Mood Board Creation and Collaboration
  30. Leveraging Programa’s Pinboards Throughout the Project
  31. Programa and ASID empower interior designers with cutting-edge project management tools
  32. Enhancing the Design Process with Programa and ASID
  33. Exclusive Webinar for ASID Members
  34. Key Benefits of the Programa and ASID Partnership
    1. About Programa
    2. About the American Society of Interior Designers (ASID)
    3. Take advantage of the Programa and ASID Partnership now
    4. Studio WIP
    5. What else is new?
    6. What’s coming in February?
    7. 30 August 2024
    8. 27 August 2024
    9. 22 August 2024
    10. 21 August 2024
    11. 20 August 2024
    12. 19 August 2024
    13. 16 August 2024
    14. 15 August 2024
    15. Fixed Image Layouts
    16. Web Clipper Scraper
    17. Hyperlinked URLs
    18. Improved Notes Visibility in Presentation Mode
    19. Pinboards & Client Dashboard Integration
      1. Task Management
      2. Phases
      3. Dynamic Views
      4. Prepare your Studio
      5. Key Changes
      6. Detailed Steps for Current Studio WIP Users
      7. Future Releases
      8. Support
    20. The Issue
    21. The Solution
    22. The Result
    23. Partnership
    24. It Makes Sense
    25. Key Benefits of the Programa and IDS Partnership
    26. About the Interior Design Society
    27. 30 May 2024
    28. 27 May 2024
    29. 24 May 2024
    30. 23 May 2024
    31. 16 May 2024
    32. Board View:
    33. List View:
    34. Timeline View:
    35. Seamless Integration for Holistic Project Management
    36. Streamlining Complexities and Enhancing Collaboration
    37. Managing Multiple Projects with Conflicting Deadlines and Resourcing Needs
    38. Communicating with Clients, Contractors, and Suppliers
    39. Sourcing Materials and Products
    40. Resolving Conflicts and Addressing Challenges
    41. Streamlining Project Management with Programa’s Studio WIP: A Cross-Project Management Solution
    42. Enhancing Communication and Collaboration with Programa’s Client Dashboard
    43. Leveraging Programa’s Cloud-Based Specifications for Efficient Material and Product Sourcing
    44. Take Control of Your Studio Today
    45. 13 September 2024
    46. 11 September 2024
    47. 06 September 2024
    48. 05 September 2024
    49. 03 September 2024
    50. 02 September 2024
    51. Data Encryption in Transit and at Rest
    52. Security Controls
    53. Multi-Factor Authentication (MFA)
    54. Monitoring and Breach Protocols
    55. Your IP is Yours, Forever
    56. 2022
    57. 2023
    58. Purchase Orders
    59. Client Dashboard
    60. What’s next?
    61. Challenges Faced by Designers in Procurement
    62. How designers can use Procurement Hub
    63. Built by and for designers
    64. Wish there was a way to grow sales and better connect with clients?
    65. Why Does This Matter To Me As A Brand / Supplier?
    66. What Does That Translate To?
  35. How Does the Trade Portal Work?
  36. <strong>How Will It Solve My Problems?</strong>
    1. What does the Trade Portal Offer?
    2. What will it be like day to day?
    3. The Trade Portal Advantage
  • Editorial
  • Interiors
Reading: Unlocking Market Potential, Sell Your Brand To Architects and Interior Design Professionals
Share
Try Programa for free with a 7 day trial

Try Programa for free with a 7 day trial

Join the world’s best studios

In the competitive landscape of architecture and interior design, traditional sales strategies often fail to make an impact. This is where Programa steps in, revolutionizing the way brands connect with industry professionals. As of March 2024, Programa's innovative approach has changed the game for suppliers and brands looking to penetrate the market more effectively.